AI-Based B2B Business
Visual Identity, SEO, Content Marketing
How we helped an AI-based B2B Business rebuild their website, generate high value leads, increase LinkedIn Engagement, and improve Website Traffic by 100% & CTR by 5x.
THE CHALLENGE
The client was looking for a partner to revamp the brand’s look and feel, help build a new website, curate ongoing content on website as well as social media platforms and help them convert high quality leads.
THE SOLUTION
KEY MESSAGING:
Updated to incorporate the most interesting aspect of the brand, that robots do the thinking on behalf of the humans in enterprises.
WEBSITE RELAUNCH:
Redesigned the website layout, and updated with SEO-friendly content to relaunch with a modern look and feel, retaining the existing logo and color palette.
SEO & BLOG CONTENT:
Ongoing SEO support to drive traffic to the website. Ongoing Blog content development incorporating relevant keywords.
LINKEDIN MARKETING & LEAD GENERATION:
Drive traffic to the website via LinkedIn content marketing and leveraging our proprietary Lead Generation Platform to help convert high quality prospects for the business.
THE RESULTS
5K
new website impressions/mo
6%
new website CTR
9%
LinkedIn lead conversion rate
+2K
increase in LinkedIn follower count